Screen — TV & Streaming
Watches what the algorithm serves and then asks who ordered it.
Writes ScreenDev tracks streaming slates, cancellation patterns and the strange economics of shows made to be half-watched. He is fluent in the difference between a hit and a retention metric.
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IMAX, Dolby Cinema and theater-branded large formats can charge similar surcharges for radically different presentations. The logo tells you less than the projector, frame and room.
Dev Okafor · 8 min read
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Pluto TV, Tubi and The Roku Channel have rebuilt cable without the cable bill. Their endless schedules turn cheap catalogs into a reason to stop browsing.
Dev Okafor · 8 min read
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Pause ads convert a viewer-controlled break into a fresh commercial slot. The program stays frozen, but its composition and your control of the screen do not.
Dev Okafor · 7 min read
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A removed original may survive as a rental, a library disc or an ad-supported rerun. Willow shows the uglier outcome: copyright remains, but the audience gets no authorized copy.
Dev Okafor · 8 min read
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Prime Video can put a shopping prompt over a paused film. Other streamers sell the same idle moment more quietly. The viewer supplies the interruption; the platform keeps the inventory.
Dev Okafor · 7 min read
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The bundle offers a real discount if you keep all three services. Its better trick is making three possible cancellations feel like one household subscription.
Dev Okafor · 7 min read
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The theatrical mix is only half the problem. A controlled test with Dune: Part Two shows how TV defaults, downmixing and thin speakers turn cinematic range into subtitle duty.
Dev Okafor · 8 min read